:root{
  --bg:#050709; --bg2:#0a0e12; --ink:#ece8df; --mute:#8e9399; --line:rgba(236,232,223,.12);
  --gold:#d8b45c; --cyan:#62d6d0;
  --serif:"Instrument Serif",Georgia,serif; --sans:"Inter Tight",system-ui,sans-serif; --mono:"JetBrains Mono",ui-monospace,monospace;
  --pad:clamp(20px,4.5vw,72px); --ease:cubic-bezier(.2,.7,.1,1);
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{background:var(--bg);color:var(--ink);font:400 17px/1.6 var(--sans);-webkit-font-smoothing:antialiased;overflow-x:hidden}
img,video{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
em{font-family:var(--serif);font-style:italic;font-weight:400;letter-spacing:0}
sup{font-size:.42em;vertical-align:super;line-height:0;margin-left:.04em;font-family:var(--sans);font-weight:400}
.mono{font-family:var(--mono);font-size:11.5px;letter-spacing:.08em;text-transform:uppercase}
.wrap{padding-left:var(--pad);padding-right:var(--pad);max-width:1600px;margin-left:auto;margin-right:auto}
.label{color:var(--gold);margin-bottom:28px}
.h2{font-weight:300;font-size:clamp(40px,5.6vw,92px);line-height:.98;letter-spacing:-.035em}
.h2 em{color:var(--ink);opacity:.9}
.lede{color:var(--mute);font-size:clamp(17px,1.3vw,20px);max-width:52ch;margin-top:28px}
.grain{position:fixed;inset:0;pointer-events:none;z-index:100;opacity:.06;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:10px;height:50px;padding:0 26px;border-radius:999px;font:500 15px/1 var(--sans);letter-spacing:-.005em;transition:background .4s var(--ease),color .4s var(--ease),border-color .4s;cursor:pointer;border:1px solid transparent;white-space:nowrap}
.btn-solid{background:var(--ink);color:var(--bg)}
.btn-solid:hover{background:var(--gold)}
.btn-ghost{border-color:rgba(236,232,223,.28);color:var(--ink);background:rgba(5,7,9,.25);backdrop-filter:blur(10px)}
.btn-ghost:hover{border-color:var(--ink)}
.link{display:inline-flex;gap:10px;align-items:center;font-weight:500;font-size:15px;border-bottom:1px solid var(--line);padding-bottom:6px;margin-top:32px;transition:border-color .3s}
.link i{font-style:normal;transition:transform .4s var(--ease)}
.link:hover{border-color:var(--gold)}.link:hover i{transform:translateX(5px)}
.pill{display:inline-block;border:1px solid rgba(216,180,92,.45);color:var(--gold);border-radius:999px;padding:6px 12px;margin-top:14px;font-size:10.5px}

/* nav */
.nav{position:fixed;top:0;left:0;right:0;z-index:50;display:flex;align-items:center;gap:32px;padding:20px var(--pad);transition:background .5s,padding .5s,border-color .5s;border-bottom:1px solid transparent}
.nav.scrolled{background:rgba(5,7,9,.72);backdrop-filter:blur(18px) saturate(1.3);padding-top:14px;padding-bottom:14px;border-color:var(--line)}
.brand{display:flex;align-items:center;gap:12px;font-weight:500;font-size:16px;letter-spacing:-.01em}
.mark{width:24px;height:24px;fill:var(--ink)}
.mark circle:nth-child(4){fill:var(--gold)}
.nav-links{display:flex;gap:34px;margin-left:auto;font-size:14.5px;color:rgba(236,232,223,.78)}
.nav-links a{position:relative;transition:color .3s}
.nav-links a:hover{color:var(--ink)}
.nav-links a::after{content:"";position:absolute;left:0;right:0;bottom:-6px;height:1px;background:var(--gold);transform:scaleX(0);transform-origin:left;transition:transform .4s var(--ease)}
.nav-links a:hover::after{transform:scaleX(1)}
.nav-cta{height:42px;padding:0 20px;font-size:14px}
.menu-btn{display:none;margin-left:auto;width:44px;height:44px;border:1px solid var(--line);border-radius:50%;background:none;cursor:pointer;flex-direction:column;justify-content:center;align-items:center;gap:6px}
.menu-btn span{width:16px;height:1px;background:var(--ink);transition:transform .4s}
.menu-open .menu-btn span:first-child{transform:translateY(3.5px) rotate(45deg)}
.menu-open .menu-btn span:last-child{transform:translateY(-3.5px) rotate(-45deg)}
.mobile-menu{position:fixed;inset:0;z-index:40;background:rgba(5,7,9,.97);display:flex;flex-direction:column;justify-content:center;padding:var(--pad);gap:10px;opacity:0;pointer-events:none;transition:opacity .4s}
.mobile-menu a{font-size:44px;font-weight:300;letter-spacing:-.03em}
.menu-open .mobile-menu{opacity:1;pointer-events:auto}

/* hero */
.hero{position:relative;min-height:100svh;display:flex;flex-direction:column;justify-content:flex-end;overflow:hidden}
.hero-media{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:70% 50%;transform:scale(1.04)}
.hero-shade{position:absolute;inset:0;background:linear-gradient(90deg,rgba(5,7,9,.92) 0%,rgba(5,7,9,.55) 38%,rgba(5,7,9,0) 65%),linear-gradient(0deg,var(--bg) 0%,rgba(5,7,9,0) 32%)}
.hud{position:absolute;top:96px;color:rgba(236,232,223,.42);font-size:10.5px;z-index:2}
.hud-tl{left:var(--pad)}.hud-tr{right:var(--pad)}
.hero-copy{position:relative;z-index:2;width:100%;padding-bottom:6vh}
.kicker{color:var(--gold);margin-bottom:28px}
.hero-title{font-weight:300;font-size:clamp(56px,9.6vw,168px);line-height:.9;letter-spacing:-.045em;max-width:11ch}
.hero-title .line{display:block;overflow:hidden;padding-bottom:.06em}
.hero-title .line>span{display:inline-block}
.js .hero-title .line>span{transform:translateY(105%);transition:transform 1.3s var(--ease)}
.hero-title .line:nth-child(2)>span{transition-delay:.12s}
.loaded .hero-title .line>span{transform:none}
.hero-title em{color:var(--gold);letter-spacing:-.02em}
.hero-sub{max-width:44ch;font-size:clamp(17px,1.35vw,21px);color:rgba(236,232,223,.78);margin-top:32px}
.hero-ctas{display:flex;gap:12px;margin-top:40px;flex-wrap:wrap}
.hero-foot{position:relative;z-index:2;width:100%;display:grid;grid-template-columns:repeat(3,1fr) auto;gap:24px;border-top:1px solid var(--line);padding-top:24px;padding-bottom:32px}
.metric{display:flex;gap:16px;align-items:flex-start}
.metric b{font-weight:300;font-size:34px;line-height:1;letter-spacing:-.03em}
.metric span{font-size:13px;line-height:1.4;color:var(--mute)}
.scroll-cue{display:flex;align-items:center;gap:12px;color:var(--mute);font-size:10.5px}
.scroll-cue i{width:1px;height:36px;background:linear-gradient(var(--gold),transparent);animation:cue 2.2s infinite var(--ease)}
@keyframes cue{0%{transform:scaleY(0);transform-origin:top}50%{transform:scaleY(1);transform-origin:top}51%{transform-origin:bottom}100%{transform:scaleY(0);transform-origin:bottom}}

/* reveals */
.js .reveal{opacity:0;transform:translateY(24px);transition:opacity 1.1s var(--ease),transform 1.1s var(--ease)}
.reveal.in,.loaded .hero .reveal{opacity:1;transform:none}
.loaded .hero .reveal{transition-delay:.45s}

/* manifesto */
.manifesto{padding-top:clamp(120px,18vh,220px);padding-bottom:clamp(120px,18vh,220px)}
.manifesto-text{font-weight:300;font-size:clamp(30px,4.1vw,68px);line-height:1.12;letter-spacing:-.03em;max-width:24ch}
.manifesto-text .w{opacity:.14;transition:opacity .5s}
.manifesto-text .w.on{opacity:1}

/* portfolio lens */
.portfolio-head{padding-bottom:40px}
.lens-stage{height:330vh;position:relative}
.lens-sticky{position:sticky;top:0;height:100svh;display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);align-items:center;overflow:hidden}
.wrap-l{padding-left:var(--pad);padding-right:clamp(20px,3vw,56px)}
.lens-copy{position:relative;height:440px}
.lens-index{color:var(--mute);margin-bottom:30px}
.lens-index span{color:var(--ink)}
.lens-item{position:absolute;left:var(--pad);right:clamp(20px,3vw,56px);top:56px;opacity:0;transform:translateY(30px);transition:opacity .7s var(--ease),transform .9s var(--ease);pointer-events:none}
.lens-item.is-active{opacity:1;transform:none;pointer-events:auto}
.lens-item .tag{color:var(--gold)}
.lens-item h3{font-weight:300;font-size:clamp(56px,6.8vw,112px);letter-spacing:-.045em;line-height:1;margin:14px 0 22px}
.lens-item>p{color:rgba(236,232,223,.75);max-width:44ch}
.spec{list-style:none;margin-top:28px;border-top:1px solid var(--line)}
.spec li{display:grid;grid-template-columns:96px 1fr;gap:16px;padding:12px 0;border-bottom:1px solid var(--line);font-size:11px;color:var(--ink)}
.spec li span{color:var(--mute)}
.lens-visual{position:relative;height:100svh;cursor:none;--x:60%;--y:45%;--r:150px}
.specimen{position:absolute;inset:0;opacity:0;transition:opacity 1s var(--ease)}
.specimen.is-active{opacity:1}
.specimen img{position:absolute;inset:0;width:100%;height:100%;object-fit:contain;object-position:center;padding:8vh 0}
.specimen .micro{-webkit-mask-image:radial-gradient(circle var(--r) at var(--x) var(--y),#000 92%,transparent 100%);mask-image:radial-gradient(circle var(--r) at var(--x) var(--y),#000 92%,transparent 100%)}
.lens-visual::before{content:"";position:absolute;inset:0;z-index:1;pointer-events:none;background:linear-gradient(90deg,var(--bg) 0%,rgba(5,7,9,0) 22%)}
.lens-ring{position:absolute;z-index:2;left:var(--x);top:var(--y);width:calc(var(--r)*2);height:calc(var(--r)*2);transform:translate(-50%,-50%);border-radius:50%;border:1px solid rgba(98,214,208,.7);box-shadow:0 0 0 8px rgba(98,214,208,.06),0 0 60px rgba(98,214,208,.18) inset;pointer-events:none}
.lens-ring::before,.lens-ring::after{content:"";position:absolute;background:rgba(98,214,208,.55)}
.lens-ring::before{left:50%;top:-14px;width:1px;height:12px}
.lens-ring::after{top:50%;left:-14px;height:1px;width:12px}
.lens-ring span{position:absolute;top:calc(100% + 14px);left:50%;transform:translateX(-50%);white-space:nowrap;color:var(--cyan);font-size:10px}
.lens-hint{position:absolute;z-index:2;right:var(--pad);bottom:32px;color:var(--mute);font-size:10.5px}

/* imbe */
.imbe{padding-top:clamp(120px,16vh,200px);padding-bottom:clamp(100px,14vh,180px);background:linear-gradient(var(--bg),var(--bg2))}
.imbe-head .h2 em{display:block;font-size:.56em;line-height:1.08;margin-top:.25em;color:var(--gold)}
.steps{list-style:none;display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(16px,2vw,32px);margin-top:80px;counter-reset:s}
.step figure{aspect-ratio:4/5;overflow:hidden;border-radius:4px;margin-bottom:24px;background:#000}
.step img{width:100%;height:100%;object-fit:cover;transform:scale(1.08);transition:transform 1.6s var(--ease)}
.step.in img{transform:scale(1)}
.step:hover img{transform:scale(1.04)}
.step .n{color:var(--gold)}
.step h4{font-weight:400;font-size:28px;letter-spacing:-.025em;margin:10px 0 10px}
.step p{color:var(--mute);font-size:16px;max-width:36ch}
.step{position:relative}
.step:not(:last-child)::after{content:"";position:absolute;top:calc(50% - 60px);right:calc(-1*clamp(16px,2vw,32px)/2 - 8px);width:16px;height:16px;border-radius:50%;border:1px solid var(--gold);background:var(--bg2);z-index:2}

/* evidence */
.evidence{position:relative;padding:clamp(140px,20vh,240px) 0;overflow:hidden}
.evidence-bg{position:absolute;inset:-10% 0;z-index:0}
.evidence-bg img{width:100%;height:100%;object-fit:cover;opacity:.55}
.evidence::before{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(var(--bg2) 0%,rgba(5,7,9,.55) 35%,rgba(5,7,9,.7) 70%,var(--bg) 100%)}
.evidence-inner{position:relative;z-index:2}
.studies{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);margin-top:72px;border:1px solid var(--line);backdrop-filter:blur(16px)}
.study{background:rgba(5,7,9,.62);padding:32px 28px 40px;min-height:260px;display:flex;flex-direction:column;transition:background .4s}
.study:hover{background:rgba(10,14,18,.85)}
.study span{color:var(--gold)}
.study h4{font-weight:300;font-size:clamp(30px,2.6vw,42px);letter-spacing:-.03em;margin:auto 0 10px;padding-top:48px}
.study p{color:rgba(236,232,223,.7);font-size:15px}
.study-next span{color:var(--cyan)}
.study-next{background:rgba(5,7,9,.4)}

/* quality */
.quality{display:grid;grid-template-columns:1fr 1fr;gap:clamp(40px,6vw,120px);align-items:center;padding-top:clamp(100px,14vh,180px);padding-bottom:clamp(100px,14vh,180px)}
.quality-img{aspect-ratio:4/5;overflow:hidden;border-radius:4px}
.quality-img img{width:100%;height:100%;object-fit:cover}
.qgrid{display:grid;grid-template-columns:1fr 1fr;gap:0;margin-top:48px;border-top:1px solid var(--line)}
.qgrid div{padding:22px 20px 22px 0;border-bottom:1px solid var(--line)}
.qgrid dt{color:var(--gold);margin-bottom:8px}
.qgrid dd{font-size:16px;color:rgba(236,232,223,.85)}

/* investors */
.investors{position:relative;padding:clamp(140px,20vh,240px) 0 clamp(100px,14vh,160px);overflow:hidden}
.investors-bg{position:absolute;inset:0}
.investors-bg img{width:100%;height:100%;object-fit:cover;object-position:center 40%;opacity:.5}
.investors::before{content:"";position:absolute;inset:0;z-index:1;background:linear-gradient(var(--bg) 0%,rgba(5,7,9,.35) 30%,rgba(5,7,9,.8) 62%,var(--bg) 100%)}
.investors-inner{position:relative;z-index:2}
.assets-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(16px,2vw,32px);margin-top:clamp(160px,24vh,300px)}
.asset{border-top:1px solid rgba(236,232,223,.3);padding-top:24px}
.asset b{display:block;font-weight:300;font-size:clamp(52px,5.4vw,88px);letter-spacing:-.045em;line-height:1;margin-bottom:22px}
.asset b sup{font-size:.3em}
.asset h4{font-weight:500;font-size:16px;margin-bottom:8px}
.asset p{color:var(--mute);font-size:15px}
.inv-cta{display:flex;justify-content:space-between;align-items:center;gap:40px;margin-top:80px;padding:36px 40px;border:1px solid var(--line);border-radius:6px;background:rgba(10,14,18,.6);backdrop-filter:blur(14px)}
.inv-cta p{max-width:62ch;color:rgba(236,232,223,.8)}

/* company */
.company{padding-top:clamp(100px,14vh,180px);padding-bottom:clamp(100px,14vh,160px)}
.leaders{display:grid;grid-template-columns:1fr 1fr;gap:clamp(16px,2vw,32px);margin-top:64px}
.leader{display:flex;gap:28px;padding:36px;border:1px solid var(--line);border-radius:6px;background:linear-gradient(140deg,rgba(236,232,223,.04),transparent)}
.mono-badge{flex:none;width:84px;height:84px;border-radius:50%;display:grid;place-items:center;font:italic 400 36px/1 var(--serif);color:var(--gold);border:1px solid rgba(216,180,92,.4);background:radial-gradient(circle at 30% 30%,rgba(216,180,92,.16),transparent 70%)}
.leader h4{font-weight:400;font-size:28px;letter-spacing:-.025em}
.leader .mono{color:var(--gold);margin:6px 0 14px;font-size:10.5px}
.leader p:last-child{color:var(--mute);font-size:16px}
.news{margin-top:120px}
.news-head{display:flex;justify-content:space-between;align-items:baseline;border-bottom:1px solid var(--line);padding-bottom:6px}
.news-head .label{margin:0}.news-head .link{margin:0;border:0}
.news-row{display:grid;grid-template-columns:140px 1fr auto;gap:24px;align-items:center;padding:26px 0;border-bottom:1px solid var(--line);font-size:clamp(18px,1.7vw,26px);font-weight:300;letter-spacing:-.015em;transition:padding .5s var(--ease),color .3s}
.news-row .mono{color:var(--mute)}
.news-row i{font-style:normal;color:var(--gold);opacity:0;transform:translateX(-10px);transition:all .4s var(--ease)}
.news-row:hover{padding-left:16px}
.news-row:hover i{opacity:1;transform:none}

/* contact */
.contact{padding:clamp(120px,16vh,200px) 0;background:radial-gradient(ellipse at 20% 0%,rgba(216,180,92,.1),transparent 55%),var(--bg2);border-top:1px solid var(--line)}
.contact-inner{display:grid;grid-template-columns:1.1fr 1fr;gap:clamp(40px,6vw,120px)}
.big{font-size:clamp(46px,6.2vw,104px)}
address{font-style:normal;margin-top:56px;display:grid;grid-template-columns:repeat(3,auto);justify-content:start;gap:40px;color:rgba(236,232,223,.75);font-size:15px}
address a:hover{color:var(--gold)}
.form{display:flex;flex-direction:column;gap:22px;align-self:end}
fieldset{border:0}
legend{color:var(--mute);margin-bottom:14px}
.chips{display:flex;flex-wrap:wrap;gap:8px}
.chips input{position:absolute;opacity:0;pointer-events:none}
.chips span{display:inline-block;padding:10px 16px;border:1px solid var(--line);border-radius:999px;font-size:14px;cursor:pointer;transition:all .3s}
.chips input:checked+span{background:var(--ink);color:var(--bg);border-color:var(--ink)}
.chips input:focus-visible+span{outline:2px solid var(--gold);outline-offset:2px}
.field{display:flex;flex-direction:column;gap:6px;border-bottom:1px solid var(--line);padding-bottom:8px;transition:border-color .3s}
.field:focus-within{border-color:var(--gold)}
.field span{color:var(--mute);font-size:10.5px}
.field input,.field textarea{background:none;border:0;outline:0;color:var(--ink);font:400 18px/1.4 var(--sans);resize:none;padding:4px 0}
.form .btn{align-self:flex-start;margin-top:10px}

/* footer */
.foot{padding-top:64px;padding-bottom:40px;border-top:1px solid var(--line)}
.foot-top{display:flex;justify-content:space-between;align-items:center;gap:20px;flex-wrap:wrap}
.foot-top .mono{color:var(--mute)}
.disclaimer{margin-top:48px;color:var(--mute);font-size:13px;max-width:96ch;line-height:1.6}
.copy{margin-top:24px;color:rgba(142,147,153,.6);font-size:10.5px}

/* responsive */
@media (max-width:1100px){
  .nav-links,.nav-cta{display:none}.menu-btn{display:flex}
  .studies{grid-template-columns:1fr 1fr}
  .assets-grid{grid-template-columns:1fr 1fr;row-gap:48px}
}
@media (max-width:860px){
  body{font-size:16px}
  .hud-tr{display:none}.hud{top:84px}
  .hero-shade{background:linear-gradient(0deg,var(--bg) 0%,rgba(5,7,9,.75) 45%,rgba(5,7,9,.2) 100%)}
  .hero-media{object-position:75% 50%}
  .hero-foot{grid-template-columns:1fr;gap:14px}
  .metric b{font-size:26px;min-width:38px}
  .scroll-cue{display:none}
  .lens-stage{height:auto}
  .lens-sticky{position:relative;height:auto;display:block}
  .lens-copy{height:auto}
  .lens-index,.lens-hint{display:none}
  .lens-visual{display:none}
  .lens-item{position:relative;left:auto;right:auto;top:auto;opacity:1;transform:none;pointer-events:auto;padding:0 0 72px}
  .lens-item::before{content:"";display:block;aspect-ratio:4/5;margin:0 0 28px;border-radius:4px;background:var(--img) center/cover}
  .lens-item[data-i="0"]{--img:url(p_cafi.webp)}
  .lens-item[data-i="1"]{--img:url(p_bilvora.webp)}
  .lens-item[data-i="2"]{--img:url(p_aurafen.webp)}
  .steps{grid-template-columns:1fr;gap:56px}
  .step:not(:last-child)::after{display:none}
  .studies{grid-template-columns:1fr}
  .study{min-height:auto}.study h4{padding-top:28px}
  .quality{grid-template-columns:1fr}
  .qgrid{grid-template-columns:1fr}
  .assets-grid{grid-template-columns:1fr;margin-top:120px}
  .inv-cta{flex-direction:column;align-items:flex-start;padding:28px}
  .leaders{grid-template-columns:1fr}
  .leader{flex-direction:column;padding:28px}
  .news-row{grid-template-columns:1fr;gap:6px}
  .news-row i{display:none}
  .contact-inner{grid-template-columns:1fr}
  address{grid-template-columns:1fr;gap:20px}
}
@media (prefers-reduced-motion:reduce){
  *{transition:none!important;animation:none!important}
  .hero-title .line>span,.reveal{transform:none;opacity:1}
}
.portfolio{background:#010101}
.lens-visual::before{background:linear-gradient(90deg,#010101 0%,rgba(1,1,1,0) 22%)}
@media (max-width:860px){
  .hud-tl{display:none}
  .lens-item{position:relative}
  .lens-item::after{content:"";position:absolute;top:0;left:0;right:0;aspect-ratio:4/5;border-radius:4px;background:var(--imgx) center/cover;clip-path:circle(0% at 50% 45%);transition:clip-path 1.4s var(--ease)}
  .lens-item.scan::after{animation:scan 7s var(--ease) infinite}
  .lens-item[data-i="0"]{--imgx:url(p_cafi_x.webp)}
  .lens-item[data-i="1"]{--imgx:url(p_bilvora_x.webp)}
  .lens-item[data-i="2"]{--imgx:url(p_aurafen_x.webp)}
}
@keyframes scan{0%{clip-path:circle(0% at 50% 40%)}18%{clip-path:circle(26% at 50% 40%)}45%{clip-path:circle(26% at 38% 62%)}70%{clip-path:circle(26% at 62% 30%)}88%{clip-path:circle(26% at 50% 40%)}100%{clip-path:circle(0% at 50% 40%)}}
.lens-ring span{text-transform:none}
/* contrast scrim for nav + HUD over hero media */
.hero::before{content:"";position:absolute;left:0;right:0;top:0;height:220px;z-index:1;pointer-events:none;background:linear-gradient(180deg,rgba(5,7,9,.92) 0%,rgba(5,7,9,.6) 45%,rgba(5,7,9,0) 100%)}
.hud{color:rgba(236,232,223,.62);text-shadow:0 1px 10px rgba(0,0,0,.9)}
.hud-tr{background:rgba(5,7,9,.6);backdrop-filter:blur(8px);padding:6px 10px;border-radius:999px;top:90px}
.nav-links a{text-shadow:0 1px 8px rgba(0,0,0,.8)}
/* v2.1 — framed campaign specimens */
.lens-visual{height:84svh;aspect-ratio:4/5;width:auto;max-width:100%;justify-self:center;border-radius:6px;overflow:hidden;box-shadow:0 40px 120px rgba(0,0,0,.6),0 0 0 1px rgba(236,232,223,.08)}
.lens-visual::before{display:none}
.specimen img{object-fit:cover;padding:0}
.lens-hint{right:20px;bottom:18px;color:rgba(255,255,255,.85);text-shadow:0 1px 8px rgba(0,0,0,.6)}
.lens-ring{border-color:rgba(255,255,255,.85);box-shadow:0 0 0 8px rgba(255,255,255,.08),0 0 40px rgba(98,214,208,.25) inset,0 20px 60px rgba(0,0,0,.35)}
.lens-ring span{color:#fff;text-shadow:0 1px 8px rgba(0,0,0,.8)}
.lens-sticky{grid-template-columns:minmax(0,5fr) minmax(0,6fr)}

/* leaders with photos */
.leader{align-items:flex-start}
.portrait{flex:none;width:140px;aspect-ratio:238/283;border-radius:4px;overflow:hidden;background:#2a2d31}
.portrait img{width:100%;height:100%;object-fit:cover;filter:grayscale(.15) contrast(1.03)}
.leader p:last-child{margin-top:4px}

/* show floor videos */
.showfloor{margin-top:120px}
.sf-note{color:var(--mute)}
.sf-title{font-weight:300;font-size:clamp(32px,3.6vw,56px);line-height:1.02;letter-spacing:-.03em;margin:40px 0 40px}
.videos{display:grid;grid-template-columns:1fr 1fr;gap:clamp(16px,2vw,32px)}
.yt{position:relative;display:block;width:100%;aspect-ratio:16/9;border:0;padding:0;border-radius:6px;overflow:hidden;background:#000;cursor:pointer;color:var(--ink);text-align:left}
.yt img{width:100%;height:100%;object-fit:cover;opacity:.78;transition:transform 1.2s var(--ease),opacity .5s}
.yt:hover img{transform:scale(1.04);opacity:.9}
.yt::after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(5,7,9,.85),rgba(5,7,9,0) 55%)}
.play{position:absolute;z-index:2;left:50%;top:50%;width:76px;height:76px;margin:-38px 0 0 -38px;border-radius:50%;background:rgba(236,232,223,.92);display:grid;place-items:center;transition:transform .4s var(--ease),background .3s}
.play svg{width:26px;height:26px;fill:var(--bg);margin-left:3px}
.yt:hover .play{transform:scale(1.08);background:var(--gold)}
.yt-cap{position:absolute;z-index:2;left:24px;bottom:20px;right:24px;display:flex;flex-direction:column;gap:6px}
.yt-cap .mono{color:var(--gold)}
.yt-cap b{font-weight:400;font-size:clamp(18px,1.6vw,24px);letter-spacing:-.015em}
.yt iframe{position:absolute;inset:0;width:100%;height:100%;border:0;z-index:3}
@media (max-width:860px){
  .portrait{width:120px}
  .videos{grid-template-columns:1fr}
  .sf-note{display:none}
  .play{width:60px;height:60px;margin:-30px 0 0 -30px}
}
/* registered logo */
.brand .logo{height:68px;width:auto;color:var(--ink);display:block;transition:height .5s var(--ease)}
.nav.scrolled .brand .logo{height:50px}
.foot .brand .logo{height:120px}
@media (max-width:860px){.brand .logo{height:54px}.nav.scrolled .brand .logo{height:44px}.foot .brand .logo{height:96px}.hud{top:96px}}
.hud{top:128px}.hud-tr{top:122px}
@media (max-width:860px){.hud{top:110px}}

/* differentiation */
.diff{margin-top:72px;border-top:1px solid var(--line);max-width:1100px}
.diff-row{display:grid;grid-template-columns:1fr 1.6fr;gap:32px;padding:22px 0;border-bottom:1px solid var(--line);align-items:baseline}
.diff-row>span:first-child{color:var(--mute);text-decoration:line-through;text-decoration-color:rgba(142,147,153,.4)}
.diff-row b{font-weight:500;color:var(--ink)}
.diff-row>span:last-child{color:rgba(236,232,223,.78)}
.diff-hd{font-size:11px;letter-spacing:.14em;text-transform:uppercase}
.diff-hd>span:first-child{text-decoration:none!important}
.diff-hd>span:last-child{color:var(--gold)}
/* traction */
.traction{margin-top:64px}
.traction ul{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);border:1px solid var(--line)}
.traction li{background:rgba(5,7,9,.72);backdrop-filter:blur(8px);padding:28px 24px;display:flex;flex-direction:column;gap:10px}
.traction b{font-family:var(--serif);font-weight:400;font-size:34px;line-height:1.05;color:var(--ink)}
.traction span{font-size:14px;color:rgba(236,232,223,.72);line-height:1.5}
/* faq */
.faq{padding-top:140px;padding-bottom:60px;display:grid;grid-template-columns:1fr 1.7fr;gap:64px}
.qas{border-top:1px solid var(--line)}
.qa{border-bottom:1px solid var(--line)}
.qa summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;gap:24px;padding:24px 0;align-items:center}
.qa summary::-webkit-details-marker{display:none}
.qa h3{font:400 21px/1.35 var(--sans);margin:0}
.qa i{font-style:normal;font-size:22px;color:var(--gold);transition:transform .4s var(--ease)}
.qa[open] i{transform:rotate(45deg)}
.qa p{margin:0 0 26px;max-width:62ch;color:rgba(236,232,223,.74)}
.qa summary:focus-visible{outline:1px solid var(--gold);outline-offset:4px}
.foot .disclaimer+.disclaimer{margin-top:12px}
@media (max-width:860px){
 .diff-row{grid-template-columns:1fr;gap:6px}
 .diff-hd{display:none}
 .traction ul{grid-template-columns:1fr 1fr}
 .faq{grid-template-columns:1fr;gap:24px;padding-top:96px;padding-bottom:40px}
}
@media (max-width:520px){.traction ul{grid-template-columns:1fr}}

/* imbe value */
.imbe-value{margin-top:clamp(90px,12vh,140px);border-top:1px solid var(--line);padding-top:clamp(56px,8vh,90px)}
.iv-head{max-width:760px}
.iv-head .h3{font-weight:400;font-size:clamp(36px,4.6vw,64px);line-height:1.02;letter-spacing:-.03em;margin:0 0 22px}
.iv-head .h3 em{color:var(--gold)}
.iv-head p{color:rgba(236,232,223,.74);font-size:18px;max-width:60ch}
.iv-grid{list-style:none;padding:0;margin:56px 0 0;display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);border:1px solid var(--line)}
.iv-grid li{background:var(--bg2);padding:30px 26px 34px;display:flex;flex-direction:column;gap:12px;transition:background .5s var(--ease)}
.iv-grid li:hover{background:#10151a}
.iv-grid span{font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--gold)}
.iv-grid b{font-weight:400;font-size:24px;line-height:1.15;letter-spacing:-.02em;color:var(--ink)}
.iv-grid p{margin:0;color:var(--mute);font-size:15px;line-height:1.55}
.iv-cta{margin-top:40px;display:flex;align-items:center;justify-content:space-between;gap:32px;padding:30px 34px;border:1px solid rgba(216,180,92,.35);border-radius:6px;background:linear-gradient(90deg,rgba(216,180,92,.08),rgba(216,180,92,0))}
.iv-cta p{margin:0;font-size:20px;line-height:1.4;color:var(--ink)}
.iv-cta p span{display:block;color:rgba(236,232,223,.7);font-size:16px;margin-top:4px}
.iv-cta .btn{flex-shrink:0}
.imbe .fine{margin-top:18px;font-size:11px;color:var(--mute);letter-spacing:.04em}
@media (max-width:1000px){.iv-grid{grid-template-columns:1fr 1fr}}
@media (max-width:620px){.iv-grid{grid-template-columns:1fr}.iv-cta{flex-direction:column;align-items:flex-start;padding:26px 22px}}

/* hero brand */
.hero-brand{display:block;overflow:hidden;font-size:clamp(26px,3.3vw,56px);font-weight:500;letter-spacing:.14em;text-transform:uppercase;line-height:1.1;color:var(--ink);margin-bottom:.42em;padding-bottom:.08em}
.hero-brand>span{display:inline-flex;align-items:center;gap:.5em}
.hero-brand>span::before{content:"";width:1.6em;height:1px;background:var(--gold);display:inline-block}
.hero-brand sup{font-size:.4em;letter-spacing:0;margin-left:.05em}
.js .hero-brand>span{transform:translateY(105%);transition:transform 1.2s var(--ease)}
.loaded .hero-brand>span{transform:none}
.hero-sub strong{font-weight:500;color:var(--ink)}
.hero-brand>span{display:inline-block;gap:0}
.hero-brand>span::before{vertical-align:middle;margin-right:.55em;position:relative;top:-.08em}
@media (max-width:760px){
 .hero .kicker{display:none}
 .hero-brand{font-size:clamp(18px,5.6vw,28px);letter-spacing:.1em;white-space:nowrap}
 .hero-shade{background:linear-gradient(0deg,var(--bg) 0%,rgba(5,7,9,.75) 45%,rgba(5,7,9,.45) 100%)}
}

/* hero: subtle video + short-viewport safety */
.hero{padding-top:clamp(110px,14vh,140px)}
.hero-media{opacity:.5;filter:saturate(.8) brightness(.8)}
.hero-title{font-size:clamp(48px,min(9.6vw,15svh),168px)}
.hero-brand{font-size:clamp(20px,min(3.3vw,5.2svh),56px)}
.hero-sub{margin-top:clamp(18px,3.2svh,32px)}
.hero-ctas{margin-top:clamp(20px,3.6svh,40px)}
.hero-copy{padding-bottom:clamp(24px,5vh,60px)}
@media (max-height:760px) and (min-width:761px){.hero-foot{padding-top:16px;padding-bottom:20px}}
@media (max-width:760px){.hero-media{opacity:.42}}

/* categories */
.cats{display:flex;flex-wrap:wrap;gap:12px;margin-top:36px}
.cat{display:flex;align-items:center;gap:14px;padding:12px 20px 12px 16px;border:1px solid rgba(216,180,92,.38);border-radius:999px;background:rgba(216,180,92,.06)}
.cat span{font-size:10.5px;letter-spacing:.16em;text-transform:uppercase;color:var(--gold)}
.cat b{font-weight:400;font-size:16px;color:var(--ink)}
.cat-w{border-color:rgba(214,150,190,.42);background:rgba(214,150,190,.07)}
.cat-w span{color:#e3a9cc}
.cat-badge{display:inline-block;font-size:10px;letter-spacing:.16em;text-transform:uppercase;color:var(--gold);border:1px solid rgba(216,180,92,.4);border-radius:999px;padding:5px 12px;margin-bottom:14px}
.cat-badge.cat-w{color:#e3a9cc;border-color:rgba(214,150,190,.45);background:none}
/* evidence groups */
.ev-group{margin-top:64px;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:rgba(236,232,223,.62)}
.ev-group+.studies{margin-top:16px}
.studies-3{grid-template-columns:repeat(3,1fr)}
.studies-2{grid-template-columns:repeat(2,1fr)}
.pipe{list-style:none;padding:0;margin:4px 0 0;display:flex;flex-direction:column;gap:12px;font-size:12px;letter-spacing:.04em;color:rgba(236,232,223,.62)}
.pipe li{display:flex;align-items:center;gap:12px}
.pipe i{width:10px;height:10px;border-radius:50%;border:1px solid rgba(236,232,223,.4);flex-shrink:0}
.pipe .done{color:var(--ink)}.pipe .done i{background:var(--gold);border-color:var(--gold)}
.pipe .now{color:var(--ink)}.pipe .now i{border-color:var(--cyan);box-shadow:0 0 0 3px rgba(98,214,208,.18);animation:pulse 2s infinite}
@keyframes pulse{50%{box-shadow:0 0 0 6px rgba(98,214,208,0)}}
.study-next h4{padding-top:36px}
@media (max-width:900px){.studies-3,.studies-2{grid-template-columns:1fr}}
@media (prefers-reduced-motion:reduce){.pipe .now i{animation:none}}
.lens-index{display:none!important}

/* badges: hydration + doctor recommended */
.badges{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:14px}
.badges .cat-badge{margin-bottom:0}
.cat-h{border-color:rgba(98,214,208,.42);background:rgba(98,214,208,.06)}
.cat-h span{color:var(--cyan)}
.cat-badge.cat-h{color:var(--cyan);border-color:rgba(98,214,208,.45);background:none}
.cat-badge.cat-dr{color:var(--ink);border-color:rgba(236,232,223,.35);background:rgba(236,232,223,.06)}
.cat-badge.cat-dr::before{content:"+";color:var(--gold);margin-right:6px;font-weight:600}

/* readability pass: larger type, same hierarchy */
body{font-size:18px;line-height:1.65}
.mono{font-size:12.5px}
.lede{font-size:clamp(18px,1.4vw,22px);color:rgba(236,232,223,.72)}
.hero-sub{font-size:clamp(18px,1.45vw,23px)}
.btn{font-size:16px}.link{font-size:16px}
.nav-links{font-size:15.5px}.nav-cta{font-size:15px}
.pill,.lens-hint,.scroll-cue,.field span,.copy,.leader .mono{font-size:11.5px}
.metric span{font-size:14.5px}
.spec li{font-size:12.5px;line-height:1.5}
.lens-item>p:not(.mono){font-size:clamp(17px,1.25vw,19px)}
.step p,.qgrid dd,.leader p:last-child,.iv-cta p span{font-size:17.5px}
.study p,.asset p,.iv-grid p{font-size:16.5px}
.asset h4{font-size:17.5px}
.traction span{font-size:15.5px}
.address,address{font-size:16.5px}
.chips span{font-size:15px}
.disclaimer{font-size:14px;line-height:1.6}
.diff-hd,.iv-grid span,.ev-group,.imbe .fine{font-size:12px}
.pipe{font-size:13px}
.cat span{font-size:11.5px}.cat b{font-size:17px}
.cat-badge{font-size:11px}
.qa h3{font-size:22px}.qa p{font-size:17.5px}
.iv-head p{font-size:19px}
.diff-row{font-size:18px}
@media (max-width:860px){body{font-size:17px}.mono{font-size:12px}.spec li{font-size:12px}}

/* lens copy: stack items in one grid cell, vertically centered, fits short screens */
@media (min-width:861px){
 .lens-copy{height:auto;display:grid;align-items:center;padding-top:72px}
 .lens-item{position:relative;grid-area:1/1;left:auto;right:auto;top:auto;padding-left:var(--pad);padding-right:clamp(20px,3vw,56px)}
 .lens-item h3{font-size:clamp(52px,min(6.8vw,11svh),112px);margin:min(14px,1.4svh) 0 min(22px,2.2svh)}
 .spec{margin-top:min(28px,2.6svh)}
 .spec li{grid-template-columns:118px 1fr;padding:min(12px,1.25svh) 0}
 .lens-item .link{margin-top:min(28px,2.6svh)}
 .lens-item>p:not(.mono){font-size:clamp(16px,min(1.25vw,2.3svh),19px)}
}